Watch how these people learned the truth about alcohol while having fun doing it, and how it changed their lives.

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Do you struggle to get to sleep at night?


Are you feeling more anxious, and don’t know why?


Do you carry deep shame on too many topics to mention?


Are you embarrassed about the way you behave when you drink?


Do you have a lack of self-worth?


Have you forgotten how to love yourself or receive love from others?


Do you feel lonely and disconnected from everyone, including yourself?


Are you always bored?


Do you lack motivation?


Have you given up trying to create a fixed exercise routine?


Were you self-isolating before self-isolation became a thing?


Do you feel full of self-loathing?


Do you feel fake?


Are you choosing to exist instead of choosing to live?


Are you looking old?


Have you lost your libido?


Do you have a high libido but your partner won’t have sex with you?


Are you unfaithful?


Do you feel constantly bloated?


Are you vomiting regularly?


Do you have terrible skin?


Do you suffer from brain fog?


Do you suffer blackouts?


Do you get violent when drunk?


Are you overweight?


Do you hurt people?


Are you attracted to conflict?


Are you easily prone to anger?


Do you shout at your kids?


Has your family lost trust and respect for you?


Do you keep breaking things?


Are you struggling financially?



 That was me when I was someone that drank alcohol. I loved alcohol, and alcohol loved me. Then one day - a particularly bad day - I said enough was enough, and I decided that I would never drink alcohol, again. 


Upon that day, everything changed, and I vowed to spend every waking moment of my life to help other people do the same. 



At first, I was selfish. 


I did it for me.


I quickly learned that for my sobriety to be in perpetuity, I needed my success to serve a higher purpose. The accountability I heaped on my shoulders in my vision to help more than a million people overcome addiction, create empowered relationships, and build rockets to fly to Mars, was heavy at first, but now it’s as light as a feather.


Not only am I great at this.



When I became someone that doesn’t drink alcohol, the magnitude of the journey rose in front of me like a blue whale coming up for a bit of fun. This thing that I was doing had everything to do with alcohol, and nothing to do with alcohol.


It was not enough to be someone that doesn’t drink alcohol.


I needed to take the vow to live a continually, evolving experience of personal growth; values-driven life of meaning and purpose. I needed to learn to be a conscious parent, conscious husband, and a conscious leader - and then I needed to teach others to do the same. 


The day I became someone that doesn’t drink alcohol, I lost everything.

My wife of 15-years left me.

I lost permanent contact with my 10-year-old boy.

I lost my home.

I lost all of my friends.

I became estranged from my family.

I had no mental map of who I was, what I should do, and where I should go.


It was at this moment, where I decided that I could CHOOSE to have a different life. I had that power. Nobody, but me. I realised that the only person on this planet capable of preventing me from getting what I want was ME!


So I made a few different choices.


I quit my 19-year railway career.

I travelled around the world writing and interviewing people (I had no experience in either of these areas).

I fell in love again and married a beautiful woman.

I had a daughter.

I shifted continents moving from the UK to live in California.

I quit gambling, sugar, pornography, and using anger as my coping mechanism.

I became a vegan.

I became an effective altruist.

I surrounded myself with some of the brightest and most beautiful people.

At 45 I am in the best physical, mental and spiritual health of my life.


A decade ago, I lived in a small mining town with a population of 8,000 people. I worked as an Area Production Manager for a company I loathed, and a position that would bring me to tears. I existed in a marriage that was going nowhere. I wasn’t present for my son. All I did was drink, gamble and drink some more. I was lost. I wore so many masks, and donned so much armour it was both suffocating and weary. I was so tired.



If a working-class kid from a small provincial town who left school at 16 with no qualifications, can stop drinking and create a brand new life, then so can you!


I am here to help you understand the truth about alcohol; that you are playing in a game that you cannot win without the right set of rules. We have those rules.


Then once you see the game, and start playing it according. to the new rules, I am going to help you create an empowering relationship with yourself and those you love. Then I am going to help you build your rocket so you can fly to Mars!



Everywhere I look, people are saying that 2020 was the worst year of their lives. 


Not for me!


I grew in every department more in 2020 than at any other time in my life, and given the circumstances in the world, what a time to hit a series of personal bests. Never before in our personal history have some us felt so challenged in so many areas in life. What do we do about it? We drink ourselves into a stupor because we can’t cope


It’s time to get your sh*t together and take control. I need you to stop allowing life to happen to you, and to create life from the inside-out. Stop doing and start being. Choose pure and pristine presence over drama. Choose abundance over scarcity. Choose 1000 Days Sober and STRIVE.


Before we called our experience the STRIVE Method we called it the Life-Changing Experience because, in our feedback, that’s what our students kept calling it. 



“The old operating system of using alcohol was creating glitches and crashes in being able to access the potential in my life. I tried to correct the problem on my own, but I needed some tools and support. I found Lee’s podcasts at the end of October and immediately signed up.  It was exactly what I needed.  I’ve downloaded so much wonderful new information that is aligned with what I want to do with my life.  It was simple to understand and the group support could not have been better.” 

- Ruth.

“I was so thankful for all the insights and support from STRIVE. The people in the group felt like new friends with lots of wonderful support for each other! For anyone looking to stop relying on alcohol to solve the problems in their mind, I highly recommend joining STRIVE.”

- Bonnie

“STRIVE provided me with the opportunity to uncover the reasons I was drinking. With Lee’s guidance and compassion, I’ve learned that alcohol has no place in my life. Allowing myself to be vulnerable here has set me free to become a better version of myself. I’m very grateful to be a part of the STRIVE community where I’m no longer alone. Thank you so much for opening my eyes!”

- Rhonda.

“I have to say, with hand on heart; it’s the best decision I ever made. I dithered about making it, partly as my partner was happy to reduce but didn’t want to quit, and our lives revolved around the pub. That was the biggest obstacle - fearing what my life might look like without booze. Apart from Lee’s continued faith in me and the words, he said about me stopping “ it’s not if, it’s when”, it was the courage to risk and accept that my life might change unrecognisably that allowed me to sign up.

There aren’t words to describe how glad I am to be free of alcohol’s control. My dream was to view alcohol as meat or fish ( as a vegetarian for over 35 years), and it did feel like a fantasy, to watch someone imbibe my old poison - dry white wine - and be unaffected (except perhaps by concern and compassion for the drinker, and maybe frustration that our cultural norms still imprison them). 

But this is now my reality!

Even moderate drinkers, I believe, are in its clutches, or why would they need to use it at all? I never need to plan a hangover day/ weekend, worry about driving over the limit or flush my hard-earned money down the toilet. I’m looking and feeling better, and no longer sabotaging my health, but most importantly, my 20-year-old daughter doesn’t have to worry about me any more, and she is so proud. How did I get here? I did ‘the work’ that STRIVE provided for me, and used the support provided - the quality of both is remarkable. Doing this alongside others in the same boat was really helpful. I will be eternally grateful.”

- Sue

“Having been engaged in the field of personal discovery and development for quite a few years, I know how hard it is to get people involved in daily exercises and inspire them to participate. Lee Davy has done a fantabulous job of putting together this experience and I totally want to acknowledge the hard work and enthusiasm he’s poured into this experience. Thank You, Lee, I appreciate You dearly!”

- Claes.

“I attended the Masterclass with Lee Davy. Even though I am a participating member of STRIVE I am amazed at what Lee brings out of us continually. Want to change your relationship with alcohol and find a new you. Start here.”

- Stella.

Looking for another tool in your kit against alcohol... Here is a golden nugget to take you into your trajectories with a bang."  - Mike.


Here is what you get if you join the



Learn that you are playing the alcohol game, and why you are losing

Discover a new set of rules so you can win!

✔  Learn why you are ambivalent to change, and how to end that rut.

  Prepare yourself to make the most challenging decision of your life.

✔  Learn the truth about alcohol, and how we have been taught to drink alcohol from birth.

✔  Raise awareness of that truth by changing the way you think about alcohol.

  Help you to live free of cravings and not only maintain your sobriety but to kick-on.

  Learn to live a conscious life, and build empowered relationships.

✔  A community of amazing people all on the same journey as you.

✔  Coaching videos that will blow your mind.

✔  Leadership, Support and Guidance From 1000 Days Sober Coaches.

  Private Marco Polo group.

  Access to the STRIVE Support System.

✔  Weekly Coaching Call With Lee Davy





I have never met my father, and unlike the soap operas, I don’t care. I do care about my children, Jude and Zia. Zia is my greatest teacher. Mrs Kingscott was my English teacher. I bumped into her when I was in my late 20s, and she told me that my poor behaviour made her cry. I cry a lot, and the theme seems to be an underdog story. The documentary that made me cry the most was Under The Wire, and for a movie: Bridges of Madison County. I’ve never been to Madison County, but when I first became someone that doesn’t drink alcohol, I joined the poker industry and travelled all over the world. The world frightens me. I am also afraid of the cockroach I saw in the garage last night, swimming in the sea, and the dark. I’m so afraid of the dark, I wear a sleeping mask to bed and freak out if I lose it because I have a habit of seeing people in my bedroom; not dead people, but not real either. That said, I don’t have a bedroom. 


I have been homeless since my first wife divorced me. A divorce is a brutal experience. So was severing my penile frenulum, being dropped from my school football team when I was nine, and being stabbed after a drunken night out in Cyprus - but the divorce is the most painful experience of my life. Life rhymes with the wife; her name is Liza, and she is from Los Angeles, LA is where I live for six months of the year. Year rhymes with beer, and I haven’t had a drink of that stuff since 2009. 2009 is the year I left the railway after 19-years service. Service is my ‘theme’. My favourite theme tune has to be Pavarotti’s Nessum Dorma, the theme tune for the Italia 90 World Cup. During that World Cup, my parents went away for a dirty weekend, and I had a house party. Someone called the cops when Kevin Baldwin pissed on Brett Tozer's head, and then put him through my mother’s bedroom door. I was blissfully unaware; in the kitchen delivering nine Alsatian pups. That party was legendary, as were my birthday bashes from 18-35, but thanks to alcohol I can’t remember any of them because I was always so smashed. 


I love smashed avocado, smoothies with peanut butter, and anything sweet that doesn’t have sugar. I believe sugar is a drug, and it’s the hardest thing I have ever tried to quit. Talking about quitting things, I have quit smoking, drugs, drinking (alcohol, not water and stuff, that would be nuts, and I haven’t quit nuts), gambling, pornography, animal products and picking my nose and flicking it on the floor. I sleep on a futon on the floor (that’s why the cockroach scared me). Futon rhymes with Zuton, and they’re a great band. So are Portishead, Duran Duran, Placebo, Muse, Leftfield, and Max Richter. Bands play live, and my first concert was James in the G-Mex in Manchester in the early 90s. Radiohead supported them, but nobody knew who they were. My favourite concert was Coldplay because it was the first gig for my son, Jude when he was ten. Ten is the age that my parents moved me from England to Wales. I have lived in Wales for the majority of my life with stints in Bristol and Southampton. Two of my best friends live in Southampton. I met them when I was a drinker, and like most of those friends, I don’t see them anymore.


Professional Bio

Lee Davy is an expert in quitting stuff.

"Similar stories, regular connection (people who aren’t on and off), shared feelings, emotional support, and mutual respect is extremely valued. I should also note how much I value a private space to share information and I adore our Strive forum for this reason".


“Being part of the STRIVE community and using the STRIVE Method has been instrumental in overcoming my anxiety.  One of the key elements for me is having a safe, supportive place to open up, share and be fully supported.  This method has changed the way I think and communicate with others and continues to guide me in my journey to be the best me I can be.”


"I believe being a Striver is bigger than us. Though we are very directly addressing alcohol, there is a bigger theme to the program that sneaks up on you. At least with me, it was like I woke up one day in a different world. I’m loving it. Strive on".


"Strive has been a great help throughout becoming someone who does not drink alcohol. There is a wealth of advice from people at all stages of their journey, always available and ready to lend an ear".


"Before finding STRIVE my life was not in a good place. I wanted help, and that is just what I found when I joined. The community showed me such love and support that it helped ease my fears about quitting alcohol because I found so much empathy and a group of people who had been able to quit. We love and support each other here, and that makes a world of difference in my view".


"Becoming someone who doesn’t drink alcohol is a lonely road, especially at first, and I was struggling on my own. But it was much more than “company”. It was the first time anyone had ever said they had my back, and it was the first time I felt true acceptance".



The STRIVE Method consists of more than 120 online coaching videos and assignments. You are drip-fed content (between 5-7 assignments), weekly.

You maintain access to the STRIVE Method assignments for 6-months, and it’s an ever-evolving system meaning different lessons are added and removed when the team feels it’s appropriate. You will be notified by email when lessons are added or amended.

You work alongside like-minded people on the same journey as you. Share, be vulnerable, serve and have fun changing your life and seeing others change theirs.

Guidance from Lee Davy and his 1000 Days Sober coaching team.

You are responsible for completing your assignments, and commenting on your peer groups. Discourse on homework assignments continues in your Marco Polo group, and in the private STRIVE community forum.

History shows that the more you immerse yourself into the experience and STRIVE community the greater your success of graduating from the program as someone that doesn’t drink alcohol.


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DISCLAIMER: This is not medical advice, and if you believe you require such advice, please seek immediate help from a medical professional. Lee Davy is not a doctor or a medical practitioner, nor is anyone on his team. If you want to quit drinking and are worried about doing so, then in all cases you should first contact your doctor and seek advice and assistance. These are the tools that worked for Lee, and he shares them with you as a learning tool. If you have sought or seek medical advice and or attention and any of these tools are in conflict with that advice or assistance, please do not use these tools. Lee takes no responsibility for the continued use of these tools in contravention of any medical advice or assistance you have sought.


REFUND POLICY:1000 Days Sober operates a no refund policy.